Fewer than a million viewers watched the Big Brother 2017 final last night.
The latest series - which had launched to 1.3 million at the start of June - finished with an average audience of just over 900,000.
It was one of the show's better ratings in recent weeks but still below the million mark, with even the peak audience failing to go into seven figures.
It's Big Brother's least watched final by far, down some 600,000 viewers on last year and 400,000 on 2015.
Overall, Big Brother averaged around 800,000 viewers based on overnight figures this year - down around 400,000 on 2016 - it's least watched series ever by some margin.
Still, Big Brother is expected to return for at least one more run next summer with the show currently contracted until the end of 2018.
And following the end of Big Brother, Celebrity Big Brother will launch next Tuesday night on Channel 5.
Big Brother final ratings
Since move to Channel 5
BB12/2011 2.1 million (C5+1 not on air)
BB13/2012 1.5 million
BB14/2013 1.7 million
BB15/2014 1.6 million
BB16/2015 1.3 million
BB17/2016: 1.5 million
BB18/2017: 0.9 million
Going against Big Brother in last night's ratings, Peter Kay's Comedy Shuffle on BBC One had 3.4 million while a Mrs Brown's Boys repeat had 3 million. on ITV, a Benidorm repeat had 2 million viewers.
Elsewhere in the ratings, Emmerdale averaged 5.8 million for its latest episode while Coronation Street had 6.1 and 5.9 million viewers for its two episodes. EastEnders had 4.9 million viewers on BBC One.