Win or lose, things are looking good for Toff on I'm A Celebrity 2017.
Made In Chelsea's Georgia 'Toff' Toffolo is the favourite to be crowned Queen of the Jungle in Sunday's final, but according to some she's already won.
PR guru Mark Borkowski has suggested Toff could end up making a million from the show after winning over viewers.
The head of Borkowski PR told The Sun newspaper: “She’s got a very bright future in front of her. She won’t be an immediate millionaire but she’s on the road to make a million.”
He added: “She’s TV gold isn’t she? She’ obviously got a lingerie deal – she’s had a lot of bikinis in there.
“She’s a smart girl, she’s definitely got a future.”
It was reported this week that Toff was paid just £13,000 for her stint on the show, the lowest of all the celebs.
However a friend has denied the number, and said Toff has already received "dozens of offers" for TV and modelling work.
They told the Daily Mirror newspaper: "The figure quoted is totally wrong, Toff was already a star of Made In Chelsea and going on to I'm A Celebrity is a month away from home.
"To suggest she was the lowest paid camp mate is wide of the mark.
"She might not have been as famous as Amir Khan when she went in but she is leaving with a decent pay cheque and dozens of offers on the table for TV, modelling and all sorts of things."
I'm A Celebrity Get Me Out Of Here continues nightly on ITV.