It seems as though last year's X Factor 2010 finalists have all been picking up lucrative advertising deals recently and Mary Byrne has become the latest to bag herself one. The 51-year-old singer has become the face of 'Rehab Bingo' and will star in an upcoming promo campaign for the company.
The online bingo website helps raise funds on behalf of the Rehab charity that helps disabled and disadvantaged people.
John McGuire, Rehab’s Director of Fundraising, said: "We are delighted that Mary Byrne has come on board as the new face of RehabBingo.com. Mary represents a great fit with our customers who see in her how ordinary people can become winners overnight, just like on RehabBingo.com.
"This month at RehabBingo.com players can play a very special ‘£9,000 Bingo Buzz’ promotion and now, with Mary’s support, players really will be hitting the high notes as they win, win, win!”
Meanwhile Mary's fellow X Factor stars are also cashing in, with One Direction currently advertising Pokémon for the Nintendo DS and Rebecca Ferguson becoming the face of Walkers Crisps.