Here's where to buy Buy It Now for Christmas's products from the first episode on November 28.
The show sees sellers and inventors given 90 seconds to pitch their product in the hope of sales from big retailers.
They start their journey demonstrating their product and introducing the price for an audience of 100 potential customers who each hold a voting handset.
If the innovators manage to impress at least one of the 100 shoppers, they get a chance to pitch to a panel of big-name retailers who can make a potentially life-changing bulk order. Those that didn't impress the focus group or retailers failed to get their product on shelves.
Here are the products from the first episode (Thursday, November 28) that are available to buy now...
Nine 2 Nothing Family Card Game - Buy here
Nine-year-old Summer thinks her new card game will make the perfect stocking filler. Whilst on a family holiday, she was bored of all other card games, so she sat down and developed the game. It's gripping, simple to learn and fun to play. Buy from Amazon here
Coqopan Chicken Roaster - Buy here
Musical director Roger pitched his innovative roasting tin, the Coqopan Chicken Roaster says it reduces cooking time by 50%, reduces moisture loss by 25%, saves energy and can makes great stock. Buy from Amazon here.
Fat Lass Gin Cocktail Marmalade - Buy here
Moreish marmalade made with gin. Makes a delicious cocktail or enjoy on your toast, in porridge or puddings. Buy from Lakeland here
Hosted by Rylan Clark-Neal, Buy It Now for Christmas is a four-part series which airs Thursday nights at 8PM on Channel 4.
Episodes are available to watch online via All4.
You can also watch episodes from the first series online here.