ITV is considering bringing The Nightly Show back for a second series, despite its underwhelming ratings.
The show, an attempt to replicate American late-night talk shows, began its debut eight-week run at the end of February.
But the broadcaster's big gamble of moving the News at Ten to 10.30pm for an extra half-hour of entertainment hasn't exactly been a huge success.
Critics and viewers have savaged the show, while the ratings have been dismal, with some episodes even dipping below the 1million viewer mark.
Despite this, the Radio Times reports that ITV's Director of Programming, Kevin Lygo, is keen to give it another shot.
One source suggested a second run could begin as early as September, although another claimed it'd be more likely to air in early 2018.
An ITV spokesperson said that The Nightly Show's future is still under consideration.
"We will make a decision on a recommission once the series is completed," the rep commented.
The magazine said that, if it does return, the format is likely to undergo a "substantial revamp".
One thing that is likely to change is its timeslot.
A separate report from Broadcastnow.co.uk claims that ITV is considering moving The Nightly Show to 10.30pm, allowing the news to return to 10.00pm.
Such a move was first mooted a few weeks ago, but bosses are yet to go through with it.
The first four weeks of The Nightly Show averaged 1.5million viewers, around 400,000 less than the news did in January.
However, it is thought to be doing better with viewers in the key 16-34 demographic.
The current series has three weeks left, with Bradley Walsh taking over as the latest guest host on Monday.