An average audience of just over 8 million tuned in to the launch of The X Factor 2012 last night, the lowest opening episode since 2006.
The 75-minute opener for the new series averaged 8.09 million viewers between 8PM and 9:15PM, peaking with over 9.2 million viewers.
It was well down on the 10.8 million viewers who watched last year's first show, and ahead of the first three series' launch night ratings.
The opener was also down on rival show [cat]The Voice UK[/cat], which launched with 8.4 million viewers earlier this year.
ITV1+1 viewers added a further 620,000 to the average, while helped the peak audience rise to just under 10 million.
With still four months to go of the series it's sure to be a worrying sign, and no doubt all eyes will be on the ratings over the next weeks.
Let's just hope that these current figures don't go the same as The Voice's did...
Meanwhile Simon Cowell's Red or Black gameshow failed to ignite any major interesting, managing just over 3 million viewers before The X Factor and 4 million afterwards.
The return of Jonathan Ross did a little better however, managing a respectable 3.6 million late into the night.