After a strong start, sales for The Voice 2016 winner Kevin Simm's debut solo single look to have tailed off.
Kevin became the fifth winner of The Voice UK last Saturday night and released his track All You Good Friends straight after the show.
It was the first original song released by a winner and today officially charted at Number 24.
The song had been as high as Number 2 in the iTunes download charts and at Number 10 in the midweeks on Monday.
But the official chart this evening combined all online sales, physical CDs as well as streaming figures from last Friday.
While the song may have missed the Top 10, it's still the second best debut of any winner from The Voice since the show began on BBC One.
The week after they won, Series 1 champ Leanne Mitchell's Run To You was at Number 45, in 2013 Andrea Begley managed Number 30 with My Immortal while 2014 winner Jermain Jackman got to Number 75 with And I Am Telling You.
Last year Stevie McCrorie had the most success yet with his cover of Lost Stars officially charting at Number 6.
Today's result has given Kevin his 11th Top 40 entry including his past chart success with Liberty X, the Official Charts Company reports this evening.
He told the website about the song in the week: "I know this single isn’t the be all and end all. I’m lucky that it is a song that I really like. I can relate to the lyrics and perform it honestly. The true test will be when it comes to the music I have been involved in."
Kevin has signed a record deal with Universal Music after his win on The Voice UK with a debut album to be released in the coming months.
The Voice UK will be back next year for a sixth season, this time airing on ITV.