More than one million votes have been cast in the app for Channel 4's new gameshow The Singer Takes It All ahead of its TV launch this Friday.
The talent contest - hosted by comedian Alan Carr - is the first in the UK to hand total control to the public via its mobile app, allowing users to view short clips of potential contestants.
Each clip can be voted a 'hit' or a 'miss' - and the more hit votes a hopeful gets, the more likely it is that they'll be selected to compete for a huge cash prize on the programme.
Since the app was launched just under two weeks ago, it has been downloaded over 35,000 times with a total of over one million votes cast - meaning users have watched an average of 35 audition clips each.
The figures were released by C4 today to promote an updated version of the app with a 'Recording Studio' feature, giving wannabes the chance to instantly film their own audition.
They can choose from a list of over 200 tracks, before filming themselves selfie-style singing along with the words on screen.
During the TV show, viewers will also be able to use the app to determine each contestant's fate as they sing live to the nation on a conveyor belt.
If they're a hit, the runway will move them forward to the 'gold zone' - but if they're a miss they'll be catapulted backward through double doors out of the competition.
The singer who has spent the most time in the gold zone at the end of each episode will perform again for a chance to win the jackpot.
The free app is available to download now for iOS and Android devices - but the 'Recording Studio' feature is currently only available on the iOS version.
The Singer Takes It All begins this Friday at 9.00pm on Channel 4.