The Apprentice 2016 candidates come up with PR stunts with hilarious results

The Apprentice 2016 spoilers

The Apprentice 2017 sugar

Here's a spoiler filled preview of The Apprentice 2016 tonight and it's a brilliant one.

It’s week five and the candidates continue to fight for Lord Sugar’s investment.

This week the candidates must help two entrepreneurs launch their new cycling product and get the public to invest through crowdfunding.

Lord Sugar switches up the teams and demands each of them to name a project manager there and then.


Sent on their way, half of each team must embrace the world of guerrilla marketing in order to create a noisy, head-turning PR stunt with hilarious results.

One team opts for a loud gospel choir, which they write a VERY silly song for, while the other decides on a more surprising silent event as they plan a mimed 'hit and run' to stage at Waterloo train station.

Samuel confidently tells his team: "We've got to create a story to draw people in.. the best way to do that is definitely by having mime artists."

"I don't think the hit and run scene is the best," Graianne tells cameras.

Meanwhile, the other half of each team are tasked with creating a campaign video, but whilst one team has an easy ride, the other struggles and the wheels nearly come off as they battle for creative control.

As the crowdfunding websites go live, there is a shock for one team as they discover an embarrassing spelling mix up and, for the other team, frustration as the site fails to launch as planned.

As pledges of money start to roll in, the candidates are given one final chance to secure big orders as they pitch to a large group of cycling retailers.


It's then back to the boardroom as the campaign totals are totted up before Lord Sugar tells one more candidate 'You're fired!'

The Apprentice 2016 airs Thursday night at 9PM on BBC One.

Then on BBC Two at 10PM is You're Fired: Join host Rhod Gilbert alongside guests: international marketing expert Allyson Stewart- Allen, internet comedy sensation Guz Khan and comedian, Jenny Éclair for a fresh and unique take on the highlights of The Apprentice, as well as the first exclusive interview with the fired candidate.

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