Luisa Zisssman ousts Jason Leech from his role as Project Manager on The Apprentice 2013 tonight.
Lord Sugar sets the remaining candidates a task to create a new online dating concept, making a website and TV advert.
At first, Jason is chosen to project manage Team Evolve after he reveals he was known as “Cupid” during his university days, due to the online dating site he ran while there.
Neil and Francesca are sent off to do market research while Jason and Luisa work on their website, but after a 45 minute delay caused by debating what colour the logo should be, Jason and Luisa are not left with enough time to complete the site.
Luisa, frustrated by Jason’s indecision, says: “Jason has no idea, he’s so out of his depth. I may seem quite aggressive and pushy with him but he has to step up. I feel like I am PM but I’m not PM. I’m just going to be straight and ask him, do you want me to take over?”
Sparks fly in the evening and, for the first time ever on The Apprentice, there is an abdication as Jason and the team agree that he should step down as Project Manager and the mantle should be passed to Luisa.
Watching on from the sidelines, Nick Hewer comments: “Yesterday, I watched the disintegration of Evolve. After Jason abdicated, things have settled down.”
But on the topic of the TV advert, produced by Francesca and Neil, Nick is not so confident, explaining: “Market research said ‘not cheeky, classy, professional’. They’ve come up with mumsy, cosy, huggy sort of thing. This is my age group. I’d run a mile.”
The Apprentice 2013 airs at 9PM tonight on BBC One.
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