Zara Holland can no longer call herself Miss Great Britain after losing the title over her Love Island antics.
On last night's show we saw Zara get intimate with new guy Alex just 24 hours after he entered the villa.
On this evening's episode, Zara expressed MAJOR regrets about staying the night in the hideaway.
She told the Beach Hut: “I’m really disappointed. It’s my own fault though. I can’t blame anyone else for my own actions.
"What’s done is done, but it isn’t like me that’s what I’m trying to say. This is so out of character for me to do anything like this. I shouldn’t have done it, I shouldn’t have."
Now Miss Great Britain organisers have taken away her crown.
The official statement read: “Following the recent actions within the ITV2 show Love Island, it is with deep regret that we, the Miss Great Britain Organisation, have to announce that Zara Holland has formally been de-crowned as Miss Great Britain 2015/16.
"As an organisation, we have not taken this decision lightly. We are close to all of our winners and wherever possible stand by them during their reign. That said, we feel we have no choice but to make this decision under the current circumstances."
They continued: "The feedback we have received from pageant insiders and members of the general public is such that we cannot promote Zara as a positive role model moving forward.
“We wholly understand that everyone makes mistakes, but Zara, as an ambassador for Miss Great Britain, simply did not uphold the responsibility expected of the title.”
First runner up of the 2015 competition, Deone Robertson, will take over as Miss GB until 2016's pageant.
Love Island 2016 continues nightly on ITV2.