9.1 million tune into 'Children In Need' telethon on BBC One


An audience of 9.1 million viewers tuned into last night's 'Children In Need' telethon on BBC One last night. The charity fundraising show, which saw everything from performances from Cheryl Cole to previews of the upcoming Doctor Who Christmas Special, was a clear ratings winner across the evening, however the numbers were significantly down on previous years.

Despite peaking with over 11 million viewers between 8 and 9PM and attracting a healthy audience share of 37.0% between 7 and 10PM, it becomes the lowest rated Children In Need special since 2006. However an impressive average of 4.6 million viewers continued to watch the show as Fearne Cotton took over presenting duties from 22:35 through to 2AM.

Over on ITV1 and the soaps suffered, with Coronation Street's second episode at 8:30PM attracting 5.75 million viewers. The latest instalment of I'm A Celebrity didn't fare well either, pulling in 5.65 million viewers - a 1 million decline on last year's equivalent episode.

Despite the tough competition, The Mentalist did well for Five pulling in 1.24 million during the 9PM hour, significantly more than the 847,000 who tuned into The Event on Channel 4.