Charlie Brooks is the new favourite in one of the closest editions of I'm a Celebrity ever according to Ladbrokes.
The actress better known as Janine Butcher has emerged as the clear 7/2 favourite over the weekend leaving the next four contestants all tied at 11/2. The bookies then can't split Brian, David, Rosemary and Eric leaving Colin as the only other celebrity with single figure odds (8/1).
Helen Flanagan also drifts out to 16/1 despite an early bikini-inspired gamble which saw her odds collapse to 4/1 last week.
Alex Donohue of Ladbrokes said: "We can't split the front runners. It's looking like one of the closest editions in years with Charlie the new flavour."
He added: "Helen was all the rage in the early stages but the novelty is clearly starting to wear off."
TellyMix readers are also backing Charlie, with the soap star well ahead in our latest popularity poll.
Vote for your I'm A Celebrity favourite in our poll below...
[cat c="i'm a celebrity"]I'm A Celebrity Get Me Out Of Here[/cat] continues tonight at 9PM on ITV1.