Dancing On Ice's ratings crisis continued to worsen this week, as yet more viewers turned off the ITV1 reality series.
The show fell to a low of less than 7 million for its performance show last night, down nearly two million viewers on last year's show.
The overnight data released this morning also reveals just 5.7 million viewers watched the results show, as Rosemary Conley became the latest star to get the boot.
This year's show saw a revamped panel, with both Emma Bunton and Jason Gardiner replaced, with choreographer Louie Spence and former Olympic gold medallist skater Katarina Witt joining the show.
But despite the shake up, and some pretty big names competing in the series, ratings have continued to fall from its launch of close to 9 million viewers last month.