Viewers have been left shocked by Jack Fincham on Celebs Go Dating.
The Love Island winner won an army with fans on the ITV2 series last summer but his latest TV appearance has seen a rather different reaction.
After splitting from his Love Island partner Dani Dyer, single Jack is on Celebs Go Dating looking for love.
But so far his dates haven't gone to plan and his latest was the biggest disaster yet.
In tonight's (Wednesday, August 14) episode, Jack asks dating experts Paul Carrick Brunson and Anna Williamson: "Has she wrote feedback again? F*** me, let’s tear me out then."
Anna reveals: "I’ve never seen this. Describe Jack in three words. Waste of time. Ouch!"
Paul adds: "She gave you one out of ten."
Anna declares: "It’s the worst score we’ve ever had for a guy on Celebs Go Dating."
It's not just Jack's dates that have been put off him.
Many watching have been left stunned by the difference to his appearance on Love Island.
One asked: "Is it just me or does Jack seem different than when he was on love island?? #CelebsGoDating"
"Jack fincham is really weird? Not in a funny way? Just like a bit odd and rude? #celebsgodating" a second wrote on Twitter this week.
Another posted: "Jack Fincham was either a very good actor on Love Island or he’s a cautionary tale of how a bit of fame can turn a nice guy in to an arrogant idiot"
And a forth shared online: "What the hell has happened to Jack Fincham, he’s definitely got to big for his boots! What a shame @CelebsGoDating"
Celebs Go Dating continues Sunday-Thursday nights on E4 at 9PM.
The full cast for series 7 of Celebs Go Dating alongside Jack includes former TOWIE star Lauren Goodger and Blue singer Lee Ryan.
Joining them are Geordie Shore's Nathan Henry, Lady Colin Campbell, Chloe Sims, Demi Sims and Jack's former Love Island co-star Megan Barton Hanson.
Plus, this year has introduced couples counselling sessions which started this week with footballer Jermaine Pennant and his wife, glamour model Alice Goodwin.