The luxurious Celebrity Big Brother 2011 house has been designed to lull housemates into a false of security, it has been claimed. Former Big Brother psychologist Judi James tells the Daily Star today that what may seem like just a sleek design, is actually a "luxury battleground" that's sure to breed great TV.
This year's house is open plan, with a staircase at the entrance leading directly into a colourful stylized lounge area complete with quirky, vibrant seating area.
In keeping with the spacious feel the modern kitchen looks directly into the bathroom via a large window partition, so privacy will be minimal.
“The celebs are being lulled into a false sense of security,” Judi explains to the newspaper. “They will come in, see all the luxury around them and think they’ve got it easy.
“But it actually means that their defences will be down. So when Big Brother punishes them or throws in a twist, they will be knocked off their perch."
She continued: “They won’t be able to cope and you’ll see some big diva-style tantrums.
“This house is going to be a luxury battleground.”
Judi claims that even the gym is a double edged sword, saying: “The more relaxed they are, the more secrets they will reveal
The former Big Brother's Big Brain star added: "If they entered a cheap-looking house most celebs would expect some shocks. But a sexy, luxurious house will make them feel at home and the guard will come down."
"Big Brother has been very clever and fans should expect plenty of fireworks.”
Celebrity Big Brother starts on August 18.