This year's Celebrity Big Brother housemates best not be self conscious, as Channel 5 bosses have installed the bathroom in the centre of the new house. And mad it completely see through with transparent glass panels. Execs hope watching this year's celebs bath will attract plenty of viewers...
With celebs including The Only Way Is Essex babe Amy Childs and Baywatch star Pamela Anderson it may work.
The bathroom has become the centre of the house, seen from the kitchen, garden and even the luxury swimming pool.
A source told the Daily Star today: “We’re nicknaming the show Peep Brother.
“It’s going to be the steamiest yet. You can imagine how excited fans will be to see the girls head off to the bathroom in the morning.
“Viewers can expect some very sexy footage.”
The new-look Big Brother starts with Celebrity Big Brother, launching on Channel 5 on Thursday, August 18.
Celebs lined up for the series include X Factor duo Jedward, reality star Kerry Katona - and her mum! and David Hasselhoff's ex-wife Pamela Bach.
A Channel 5 spokesman said: “We are in talks with a number of celebrities, but we’re not confirming any names at the moment.”