The new branding for this year's Big Brother has been revealed, doing away with the iconic eye logos of the past 11 years on Channel 5 and instead going for a much or simpler text logo. Reading simply 'Big Brother' and accompanied by the Channel 5 logo, the new branding appears as show tickets are released.
The US style logo replaces more than 20 different and unique eye designs have represented each series since the second back in 2001. (The first series used a real eye, that of actual housemate Melanie Hill)
Check out the new logos below...
The unveil also sparks news of the release of tickets for the show's live launch and evictions, held outside the house in Elstree, North London.