Just days into the new series of CBB, some viewers feel as though Ibiza Weekender's Jordan and Made In Chelsea's Sam are trying to out do Chris and Kem in the bromance stakes.
Chris and Kem became fan favourites on Love Island 2017 this year with both making it to the final where Kem won the show with girlfriend Amber Davies.
On Twitter tonight, viewers hit out at Jordan and Sam for supposedly attempting to replicate their success.
"Jordan and Sam are trying too much to be Kem and Chris and I already want them evicted #CBB," one viewer wrote.
Another agreed: "Catching up on #CBB. Sam & Jordan need to stop trying to be the new Chris and Kem. Stop trying to make Jam happen... "
A third agreed: "Jordan and Sam are trying way to hard to be Kem and Chris 🙄 stop begging it #cbb"
Even Kem noticed the likeness, tweeting to Chris of their 'rival' bromance pair: "Are they bantering😂@chrishughes_22"
Love Island contestants Kem and Chris could actually be set for the Celebrity Big Brother house, according to reports.
Fresh from their stint on the ITV2 series, the pair have supposedly been offered £100,000 EACH to appear in CBB.
The not particularly believable rumours come from the Daily Star, who claimed that Big Brother producers are keen to take advantage of the duo's popularity.
The deal is said to involve the pair joining halfway through the series, given it's already well underway.
It's not clear if they'd actually be housemates or simply appear as part of a task.
Celebrity Big Brother 2017 airs nightly on Channel 5.