Channel 5 has released a first advert for Celebrity Big Brother 2016 this summer, teasing a 'hot beach bod for the line up'.
The ad premiered just before last night's Big Brother highlights, marking seven days to go until the new series of CBB begins.
The 20 second CBB spot shows a range of summer holiday essentials getting packed into a suitcase before being wheeled away.
This summer's Celebrity Big Brother begins on Thursday, July 28 at 9PM on Channel 5, just a day following the BBUK final on the Tuesday.
As for who the 'hot beach bod' could be, it was reported yesterday that The Only Way Is Essex hunk Lewis Bloor had signed up to the Celebrity Big Brother 2016 line up this month.
Lewis is said to be the latest name from the ITVBe series to join CBB, following the likes of Amy Childs and Kirk Norcross.
Or perhaps it could be a female, with Geordie Shore's Marnie Simpson another one of the rumoured celebs.
More names linked to this summer's CBB cast include a number of Americans, led by rapper Lil' Kim who is supposedly scooping the series' biggest fee ever.
US reality star Beth Chapman, wife of 'Dog The Bounty Hunter' and singer Aubrey O'Day are also both rumoured, as well as seventies heart-throb David Cassidy, famous for appearing in American sitcom The Partridge Family.
Other reported celebrity housemates right now include radio presenter Lizzie Cundy, Absolutely Fabulous star Helen Lederer. Anthea Turner's ex husband Grant Bovey, Gogglebox's Chris Steed and Stephen Webb, model Samantha Fox and former X Factor act Katie Waissel.
Stick with us for all the latest CBB news and gossip over the next five weeks!