As part of an ongoing task, housemates are being tempted with all sorts of rewards and prizes which they must resist in order to pass the challenge.
Big Brother's offers to the group have ranged from fry ups to family members and last night saw a trio of lovers join the house.
Andy and Emma's boyfriends as well as Laura's former flame joined and all three of the housemates gave in to spend time with them.
Today saw Sam tempted with a catch up with his mum, enjoying a fish and chip dinner.
He was encouraged to spin by the rest of the group and did so.
Sam's mum Kim told him that his sisters wanted to see 'more sass' in the house, and also gave her own opinions on the housemates.
"I like Lateysha, Hughie's a nice lad, I know you and Andy have had your differences but he's quite decent," Kim said.
Another guest entering today is Ryan's pal Liddia, who said on BB's Snapchat: "I can't wait to get in that house and give him a massive hug, tell him how well he's doing, and tell him how much we all love Hughie."
However Lateysha has been left annoyed at not even being offered any one to spend time with, instead tempted with luxury clothes alongside Evlyn, Charlie and Jayne.
Big Brother airs nightly on Channel 5.