Big Brother is planning another Timebomb twist with another live show this Friday night.
In tonight's live launch show we saw a Big Brother first with a shock launch night EVICTION as time shot forward.
Simon Gross became the unlucky housemate to leave after all of 90 minutes inside the house.
He told host Emma Willis after watching the briefest selection of best bits in BB history: "It was great, it's SHOWBIZ!"
As well as Simon's exit, the launch night twist also saw Jack McDermott win three immunity passes to use during the series, Nick Henderson cursed with having to always nominate face to face and Jade-Martina Lynch won a personal luxury shopping budget for her time in the house.
But with Simon out of the way, the next twist is already in the works.
A new poll on the official Big Brother app (for iOS and Android devices) is asking which of the remaining fourteen housemates viewers want to WIN.
The housemate who tops the vote will be crowned the most popular during Friday's live show but that's not all.
Host Emma teased: "They'll learn that popularity comes a price as they will need to make a devastating decision that will effect the entire house."
Vote for your favourite housemate of the remaining fourteen below...
Big Brother continues nightly on Channel 5.
Browse pictures of the launch night show here...