One ballsy Big Brother fan has already placed a £1,000 gamble on Dee Kelly winning Celebrity Big Brother 2014.
It seems after one person won some £25,000 on Helen Wood winning the main series, others are hoping to repeat the result.
Just two days in, the £1,000 bet with bookies Ladbrokes has seen her odds cut to 7/2 from 9/2.
But George Gibley and Kellie Maloney still remain marginal joint favourites with odds of 3/1.
Jessica Bridge of Ladbrokes said: "Punters have piled into Dee's odds since passing the task.
"It's hotting up at the top of the betting and it's already looking like mission impossible for anyone to win outside of the top four."
In our poll however it's American actor Leslie Jordan who has taken an early lead, although he has Gogglebox's George right behind him.
White Dee is currently battling for third place with Strictly Come Dancing's James Jordan while The Hills and Made In Chelsea cast member Stephanie Pratt rounds off a very close top 5.
Who is your early CBB favourite? Tell us in the comments below and vote for your current top CBB 2014 housemate in our poll here...
Celebrity Big Brother 2014 continues nightly on Channel 5.
Browse pictures of the confirmed Celebrity Big Brother 2014 line up below...