The latest odds ahead of tomorrow night's Big Brother 2014 final suggest that it could be pretty much anyone's to win.
After 72 days inside the most famous bungalow in Britain, tomorrow night the six finalists - Ash Harrison, Ashleigh Coyle, Chris R Wright, Christopher Hall, Helen Wood and Pav Paul - will all leave.
Only the last one out will walk away with a cool £100,000 and the title of Big Brother 2014 champion.
Long running favourite Ashleigh had looked in prime position for the prize money at the start of the week but has been drifting in recent days: She was as strong as 1/3 to win on Monday but is now on the drift.
Christopher is holding on to the second favourite spot but has also has been pushed out from 2/1 to 5/2 ahead of the final.
Controversial housemate Helen Wood is now 6/1 to shock everyone and win having been as big as 25/1 just days ago.
Initially, Ash’s chances of winning were slim to none residing at the bottom of the betting on 33/1 but overnight he has been cut into 18/1 and could be the dark horse.
Chris has fallen from grace in recent weeks and is now 20/1 to take the crown.
It leaves poor Pav, who entered the house just weeks ago, as the longshot at 33/1 and therefore the likely unlucky one to be first out.
Aoife Heffron from Boylesports said: “Ashleigh looked unbeatable at the beginning of the week but has begun her descend down the betting and is now 8/15.
"With her drifting each day it looks like the Derry beauty could fall at the final hurdle.”
She added: “The Big Brother market has been well and truly rocked this week with Helen seeing a drastic cut from 25/1 to 6/1 and Ash now shortening in from 33/1 to 18/1 and at this stage it looks to be anyone’s game.”
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The live final with host Emma Willis airs this evening on Channel 5 at 9PM.