Celebrity Big Brother 2014 has been extended even further today, with an extra day added onto the series.
Earlier this week it was revealed that - for the first time in Big Brother history - the show's run would be continued beyond its initial final date.
The show had originally been due to finish on Friday, January 24, exactly three weeks after the launch.
But bosses added four more days to the run, which today has been extended even further.
Insiders put the decision down to the show's high ratings, up on last year's equivalent show by over 200,000 viewers on average. Last night's latest live eviction show was watched by over 2.5 million viewers, as Jasmine Waltz became the second housemate this series to leave the house.
As a result, now the Celebrity Big Brother Final will air on Wednesday 29th January from 9PM.
It makes the series the joint-longest run of the Celebrity version ever to air, matching up to Series 7 on Channel Four.
Celebrity Big Brother 2014 final schedule
Sunday 26th January
21:00 Celebrity Big Brother: Live Eviction (was originally a highlights show) – 60’ slot
Monday 27th January
As scheduled, apart from 00:00, which is now a narrative rpt of Botched Up Bodies from the previous week (moves from Tues at 00:00)
Tuesday 28th January
21:00 Celebrity Big Brother (highlights show, was originally the final)
22:00 Botched Up Bodies rpt (S2 Ep 2)
23:00 CBB’s Bit On the Side (now 60’, was 90’)
Wednesday 29th January
21:00 Celebrity Big Brother: The Final (90’)
22:30 CBB’s Bit On the Side (90’)
For now, Celebrity Big Brother continues tonight on Channel 5 with the latest live eviction show tomorrow evening hosted by Emma Willis.