Just a few days in and we've already seen the horny rapper trying to get with some of his fellow housemates, such as model Jasmine Waltz.
And pals say it's all part of his plan to “bang all the birds in there”.
Dappy is quoted by The Sun newspaper as telling a friend before entering the house: “I’m a bad boy and when bad boys are put in a situation with nice girls things can happen.
“I’m a red-blooded man and there will be no stopping me. I might end up with a woman at the end if I’m lucky.”
The 26-year-old, who is rumoured to be getting anywhere between £100,000 and £300,000 to take part in the series, entered the house to help change people's views on him.
However not exactly helping his cause, the supposed friend commented: “He just wants to bed as many girls as he can and make sure no one in Britain forgets who he is.”
Celebrity Big Brother 2014 continues tonight at 9PM on Channel 5.