Big Brother 2013: Gina Rio new favourite to win

Gina Rio (Big Brother 2013)

Gina Rio's of winning Big Brother 2013 have continued to shorten with Ladbrokes.

In one of the biggest turnarounds in the show's history, Gina has gone from being the most unpopular housemate ever to the 11/4 favourite.

Gina began this year's series as a 100/1 rank outsider and her odds have tumbled on a daily basis as she causes mayhem in the house.

Jack and Joe find themselves as the second favourites at 4/1 with Sam next in line at 9/2.

On the other hand, previous favourite Wolfy is now the 50/1 outsider.

Jessica Bridge of Ladbrokes said: "We've never seen odds crash like this in Big Brother history. Punters are refusing to back any other housemates for glory this summer."

As we enter week four (already!) of the series, who are you currently backing to win? Vote in our latest popularity poll of the series below...

[poll id="143"]

Big Brother 2013 continues to air on Channel 5 every night.

Ladbrokes latest betting

Winner of BB

Gina 11/4
Jack and Joe 4/1
Sam 9/2
Dexter 10/1
Sophie 10/1
Charlie 10/1
Dan 12/1
Daley 12/1
Jackie 16/1
Callum 20/1
Hazel 33/1
Wolfy 50/1

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