TOWIE's Bobby Norris is the latest name rumoured for Celebrity Big Brother 2018 this summer.
The reality star is a regular on spin-off show Bit On The Side and now could be heading inside the house himself.
As well as his appearances on The Only Way Is Essex, Bobby has taken part in shows including Celebrity Coach Trip, Celebs Go Dating and Release The Hounds.
According to The Sun newspaper, Big Brother bosses have been keen to get Bobby in the house "for years".
“Bobby is a massive fan of the show but he’s never been up for going into the house until now," an insider told the tabloid this week. “It’s been a long process to get here but the big bosses are thrilled he is on board.
“Bobby is a big star, he’s outspoken, fun and makes brilliant TV. He also wears his heart on his sleeve and isn’t afraid to show his emotions.”
Speaking about the show previously, Bobby said he was more than up for going into the famous bungalow.
He explained: “I’ve watched Big Brother literally since series one day one, and I’m on BOTS most series to be fair.
“I think I’d quite fancy the challenge of doing it, because I’m such a fan of the show. I might have had a little meeting! Yeah I have had a conversation about it in the past!”
Celebrity Big Brother 2018 is rumoured to start in August on Channel 5, airing before the usual 'civilian' summer series.
More rumoured Celebrity Big Brother housemates include Meghan Markle's sister Samantha Grant, footballer Jermaine Pennant and Kieran Hayler, the estranged husband of former Celebrity Big Brother winner herself Katie Price.
Casey Johnson is another name linked to Celebrity Big Brother 2018's summer line up, along with Love Island's Gabby Allen.
TOWIE star Pete Wicks is another rumoured Celebrity Big Brother summer housemate. Reality star Pete is best known for appearing in The Only Way Is Essex, and his former relationship with Megan McKenna.