Great British Bake Off 2017's latest figures provide good news for Channel 4.
An average of 6 million viewers tuned in for the latest episode, up 400,000 viewers on last week
The show remains quite a bit down compared to its recent series on BBC One, but is still outdoing everything else on TV and providing Channel 4 with mega numbers.
So far the series has averaged 6 million viewers, based on overnight figures, across its first five episodes.
Last night's most recent instalment was the most watched show of the day, beating ITV's Emmerdale (5.8 million) an BBC One's Doctor Foster (5.8 million) and EastEnders (5.6 million).
Channel 4 tweeted: "#GBBO¤ attracted an average audience of 5.9 million viewers last night, 27.1% share, making it the biggest show on TV"
Once catch up viewers are included, the average rises to more than 9 million viewers across the first three episodes for which data is currently available.
C4's chief creative officer Jay Hunt previously said the show would break even with just 3 million viewers so the channel is sure to be over the moon with the viewing figures so far.
She previously praised the opening numbers: "The Great British Bake Off’s audience last night proves it’s still one of the country’s favourite shows.
"I am delighted millions watched the new team put 12 magnificent bakers through their paces. It’s the largest share of young audiences we’ve had for a show for over a decade."