Big Brother 2017's viewing figures hit a series low last night.
Friday night's highlights saw just 700,000 viewers tuning in, around half of the 1.3 million audience that watched the new series kick off.
It's the lowest rating yet for the show which has been below the 1 million viewer barrier for well over a week now.
Thursday night's live episode, which saw four new housemates enter, had seen a slight boost to recent numbers with 950,000 viewers watching.
However it seems as though the new faces haven't immediately impressed given last night's figures.
Reality rival Love Island on the other hand enjoyed 1.8 million viewers for its Friday episode, matching its all time high from Thursday night.
It's the best numbers for the ITV2 series in its three years to date and up 600,000 viewers on the launch show back at the start of June.
Both Big Brother and Love Island continue tonight at 9PM on Channel 5 and ITV2 respectively.