As if X Factor, The Voice and BGT weren't enough, ITV has plans for yet another talent show.
Little Big Shots is an American format that premiered on NBC earlier this year to hit ratings.
The show, which in the US stars Steve Harvey and is produced by Ellen DeGeneres, is a variety talent series just for children.
There is no competition element with kids simply appearing on stage to show of their often weird and wonderful skills.
In addition to the performances, the youngsters chat with the host which regular leads to hilarious results.
The channel also has plans for the first ever British version of The Voice: Kids, a spin-off of the main show for those under the 16-year-old age limit.
Here's a taster of Little Big Shots from the other side of the Atlantic...