PICTURES! Cheryl Cole, Simon Cowell launch X Factor 2014

Cheryl Cole and Simon Cowell officially launched The X Factor 2014 in London today.

It was confirmed this morning that Cheryl would be back on the show alongside Simon Cowell.

Cheryl was a judge on The X Factor from series five to series seven in 2011, winning the nation over with her heartfelt and honest style, whilst securing victory in two consecutive years - in 2008 with Alexandra Burke and 2009 with Joe McElderry.

Speaking of her return Cheryl said: “I’m very happy and excited to be returning to The X Factor. I’m inspired and ready to find new talent and potential pop stars. It’s going to be a fun series.”

Simon Cowell, who confirmed his own return to the UK show last month, added: "I am so happy that Cheryl has agreed to join The X Factor again.

"The last time we worked together in the UK was incredible and produced some really successful artists. Obviously the plan is to do the same again… so it's back to work!"

Cheryl looked as glam as ever despite the rather gloomy weather in London today while Simon surprised no one as he turned up in blue jeans, a grey jumper and sun glasses.

Browse snaps of the pair at the photocall below...

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