Simon Cowell has reportedly demanded a big shake up to The X Factor 2012, which will see the return of Brian Friedman.
The creative director had left the series last year to work on the launch of The X Factor in America, but is set to be called back to help improve the UK version this autumn.
New stylists, vocal coaches and more are also being brought in in hopes of improving the talent and the ratings.
Last year’s final was nearly three million viewers down on the previous series, although it still managed to become the most watched show of the year.
A source said: “Simon has made it clear that things have got to change and The X Factor must be the number one show on TV without question.”
Speaking to the Daily Mirror, the supposed insider explained: “Last year it was embarrassing being beaten in the ratings some weeks by Strictly Come Dancing, with all the buzz being about the BBC show instead of his.
“Simon won’t allow that to happen again and he wants Brian back on board to help the show look outrageous and unbelievable.”
The source added: “Brian worked on the US version of the show last year and Simon has sent out an SOS to get him back to the UK.”
The bootcamp stages of The X Factor film later this month in Liverpool.
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